Meet Our Founder

Hi I’m Kristina!

Kristina Ashley Williams, Founder & CEO

I’m a neuro-nerd obsessed with the power of art and adventure to ignite, heal, and transform the mind. I design experiences that spark creativity, fuel innovation, and create a positive impact on people and the planet.

I have an interdisciplinary background in cross-cultural education, human-centered design, and social entrepreneurship, with a personal passion for art and a travel-holic lifestyle as a digital nomad. Currently, my research and practice focus on the intersections of neuroscience, art, AI, and the lived environment, particularly in the emerging fields of NeuroArts & NeuroAI. Leading Infiityland’s mission-driven work brings me all the joy in the world as I get to facilitate one-of-a-kind programs for people to experience a fusion of arts, wellness, adventure, and cross-cultural exchange. Whether you are a study abroad student, a go-getter teenager, or a professional impact leader, I’d love for you to join us on an upcoming jounrey where art meets adventure.

Quick Facts & Flexes
- 30+ countries traveled, 4 continents lived, currently residing in Costa Rica
- 15+ years as an Experiential Educator
- Award-winning visual artist with exhibitions across the Bay Area including Yerba Buena Center for the Arts, SOMArts & Cultural Center and several galleries
- Former Director of Boys & Girls Club Teen Centers and member of BGCA National Safety Team
- Former Youth Counselor for Disney Cruise Lines
- Former Director of Leadership & Development for youth professionals serving LAUSD, SDUSD, SFUSD, and OUSD in California, USA
- Previously venture-backed startup Founder & CEO of Unpacking, gamified learning platform for diversity, equity, and inclusion corporate training
- MS in Integrated Design, Technology & Business from the University of Southern California
- MA in Teaching Social Science from the University of Southern California
- Honors & Recognitions from Yerba Buena Center for the Arts, SOMArts & Cultural Center, Forbes, SXSW, the Aspen Institute, Techstars, TechCrunch, NAACP, Beyoncé’s BeyGood Foundation, ILC Indie Lodging Congress, Vacation Rentals Management Association, & more.
- Specialties: Experiential Education, Leadership & Development, DEI, Organizational Culture, Youth Development Professional, Culturally Relevant & Sustaining Pedagogies, Socio-Emotional Learning, Neuroscience, Socio-Cultural Anthropology, Design Thinking, Human Centered Design, Futurist Thinking, Entrepreneurship, Solo Travel, Group Travel, Outdoor Education, NueroArts, NeuroAI